Connect with us

Headlines

Ottawa specialty bakery grows beyond owner’s dreams

Editor

Published

on

Much like baking, business can be a lot of trial and error before you get it right.

Six years and many sweets later, Jacqui Okum, owner of Strawberry Blonde Bakery, continues to tinker, even though the concept remains much the same.

More than a decade ago, the new vegan had been working in television in Toronto, however, she quickly ran into a problem: when it came to baked goods, she was left to make her own, as vegan-friendly options at that point were few and far between.

“I found myself making stuff at home because I still wanted to eat everything, but I couldn’t really find it,” Okum said in an interview with OttawaMatters.com.

Wanting to make a change from TV and with her new acumen for baking, Okum decided to enroll in a pastry program at George Brown College, one that included a focus on entrepreneurship.

Okum’s husband then got a job at the University of Ottawa, so she moved to the city and began to make offerings to the public, mostly through market stands like the ones at Lansdowne Park.

While her vegan offerings were popular, she began to get feedback about other products customers were looking for, including gluten-free and nut-free products.

The wheels slowly started turning.

After getting a job at Rainbow Natural Foods, Okum met her original business partner who was baking similar things, and the two decided to “go for it.”

At first, Rainbow allowed the two to bake out of its kitchen for a reasonable rate, but within six months the pair had already outgrown it, with orders surpassing space.

In 2013, the two opened their first shop on Grange Avenue in Hintonburg, which would include vegan-friendly, nut-free and gluten-free products to accommodate all dietary needs — something important to Okum.

“Being vegan myself, I knew what it was like to go somewhere and not have anything, or to have one option and it’s a sad looking option, or a piece of fruit,” Okum said.

“I’m still the person who wants the delicious cupcake or whatever it may be, so I really empathize with people who are celiac or maybe have a nut allergy. I took it really seriously.”

The challenge of making everything “just as good” as other offerings also drove Okum and she takes great pride when someone enjoys something from the bakery and doesn’t realize the limited ingredients.

“There’s nothing better. We get customers all the time where say they’re husband and wife and the wife comes in because she doesn’t want to eat gluten and the husband’s like ‘I don’t want it,’” she said. “And then he comes back and says, ‘My wife forced me to try this,’ but now he wants to come back because it’s so good. That’s the whole point of this business, is to make sure things look and taste similar to conventional bake goods.”

The passion and work to build up the offerings at the bakery has taken on a life of its own since the opening of the Grange Avenue location, which moved to Richmond Road as of two weeks ago, to include a coffee and sitting space. The business has now extended to the suburbs as well, with a Kanata location that opened this past June, with possible lunch offerings on the docket for 2020.

Okum said she couldn’t have dreamed that the venture would have been successful as it’s been so far almost seven years on.

“We have 40 employees, which is crazy to me and to think it was just me and business partner six years ago. It’s been a huge learning curve.”

When it comes to running a business, Okum offered to those looking to go down the same path to keep their minds open and to be flexible.

“What you think might happen isn’t what actually is going to happen but don’t be rigid,” she said, noting the original thought was that the bakery would mostly for wholesale use.

“Be kind to yourself, you’re going to make mistakes,” she said.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Headlines

Ottawa Book Expo 2020 – Authors, Publishers look forward to a top-notch Canadian book fair

Editor

Published

on

By

Diversity has always been a complex issue, no matter where you look.Case in point, world-famous writer, Stephen King, has recently come under criticism for his views on diversity. The best-selling author had stated, “I would never consider diversity in matters of art, only quality. It seems to me that to do otherwise would be wrong.” Many criticized the novelist as being out of touch and “ignorant,” but one cannot deny that King’s opinions on diversity, mirror the thoughts of a whole lot of people in the creative industry.

The Toronto Book Expo is coming back in 2020, with a multi-cultural concept that aims to include marginalized authors.  The Expo intends to celebrate literary works of diverse cultural backgrounds, and the entire literary community in Canada is expectant. Book-lovers and writers alike, are invited to three days of uninhibited literary celebration where diverse cultural works will be prioritized. At the event, authors will be allowed to share their culture with a broad audience. The audience will be there specifically to purchase multi-cultural works.

Multicultural literary expos do not come every day. In Canada, there is a noticeable lack of literary events celebrating other cultures. This leads to a significantly lower amount of cultural diversity in the industry. The Toronto Book Expo would aim at giving more recognition to these marginalized voices. Understandably, more recognizable work will be prioritized.

The Toronto Book Expo is making a statement that diversity is needed in the literary community. The statement is truly motivating, especially if you consider the fact that this could mean more culturally diverse works of literature.

There is a lot of noticeable cultural ignorance in literature. This is an issue that needs to be addressed and books are one of the best means of improving multi-cultural diversity in literature. The Toronto Book Expo is going to fully utilize books to fight ignorance in the literary industry.

Real progress cannot be made if there is a substantial amount of ignorant people in the industry. In spite of advancements made in education in recent years, there is still a considerable percentage of adults who remain unable to read and write.The Toronto Book Expo aims to bring awareness to social literacy issues such as illiteracy.

It is important to uphold high literacy levels in the community and to support those who are uneducated. A thriving society cannot be achieved if the community is not able to read their civil liberties and write down their grievances.

The major foundation of a working and dynamic society is entrenched in literature. Literature offers us an understandingof the changes being made to our community.

The event would go on for three days at three different venues. Day 1 would hold at the York University Student & Convention Centre at 15 Library Lane on March 19. Day 2 would be held at the Bram and BlumaAppel Salon Facility on the second floor of the main Toronto Reference Library near Yonge and Bloor Streets in downtown Toronto on March 21 and day 3 of the expo would take place at the internationally famous Roy Thomson Hall.

Continue Reading

Headlines

A Week In Ottawa, ON, On A $75,300 Salary

Editor

Published

on

By

Welcome to Money Diaries, where we’re tackling what might be the last taboo facing modern working women: money. We’re asking millennials how they spend their hard-earned money during a seven-day period — and we’re tracking every last dollar.Attention, Canadians! We’re featuring Money Diaries from across Canada on a regular basis, and we want to hear from you. Submit your Money Diary here.Today: a biologist working in government who makes $75,300 per year and spends some of her money this week on a bathing suit. Occupation: Biologist
Industry: Government
Age: 27
Location: Ottawa, ON
Salary: $75,300
Paycheque Amount (2x/month): $1,930
Gender Identity: Woman

Continue Reading

Headlines

Ottawa doctor pens nursery rhyme to teach proper handwashing

Editor

Published

on

By

An Ottawa doctor has turned to song to teach kids — and adults, for that matter — how to wash their hands to prevent the spread of germs.

Dr. Nisha Thampi, an infectious disease physician at CHEO, the area’s children’s hospital, created a video set to the tune of Frère Jacques and featuring the six-step handwashing method recommended by the World Health Organization.

Thampi’s 25-second rendition, which was co-authored by her daughter and Dr. Yves Longtin, an infectious disease specialist at the Jewish General Hospital in Montreal, is featured in the December issue of The BMJ, or British Medical Journal. 

Thampi said as an infectious disease physician and a mother of two, she thinks a lot about germs at home and school.

“I was trying to find a fun way to remember the stuff,” she said. “There are six steps that have been codified by the World Health Organization, but they’re complex and hard to remember.” 

Thampi said she came up with the idea to rewrite the lyrics to the nursery rhyme on World Hand Hygiene Day in May, when she was thinking about how to help people remember the technique. 

She said studies have shown that handwashing is effective in reducing the risk of diarrhea-related illnesses and respiratory diseases. 

“So I’d say it’s one of the most important and easiest things we can do.”

The video includes such often-overlooked steps as “wash the back,” “twirl the tips around” and “thumb attack,” which pays special attention to the first digit.

Continue Reading

Chat

Trending